We do outdoor differently.
An outdoor network, built for brands, powered by data, solutions and innovation.
An outdoor network that reaches the right audiences in the right places at the right time across Australia and New Zealand.
VMO is Outdoor Done Differently.
Screens
Locations
Weekly audience
Your brand in the busiest places where people shop, work and play.
Our network connects with audiences via formats that command attention and with content that complements their daily routines.
Shop.
The one-stop shop for retail media.
Give your brand unparalleled access to shoppers via formats designed for maximum cut-through on the path to purchase.
Active.
The network that works out for your brand. High-value AB audiences, unique mindsets and impactful formats create a powerful combination designed to deliver results.
On-The-Go.
Supercharge your campaign.
Share your brand story in a one-to-one, distraction-free environment via high-impact formats on the path-to-purchase.
Work.
The business in outdoor. Showcase your brand on the ultimate platform amongst affluent working professionals.
With proprietary audience measurement tools and the industry’s smartest insights, VMO offers Australia and New Zealand’s best-in-class tools to accurately target audiences.
DART gives campaign intelligence a new meaning. An outdoor measurement system that uncovers audiences like no other.
A targeted, effective and efficient insights platform, designed to deliver maximum audience opportunity and minimum campaign wastage.
An award-winning platform utilising data science to provide a highly accurate and scalable view of true audiences at our locations.
Targeted, automated, efficient: Programmatic Outdoor.
A better way to buy. VMO Programmatic Outdoor gives your brand the power to reach consumers at scale with the control and flexibility of digital targeting.
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Nappies
A leading nappy brand wanted to drive sales & prove campaign effectiveness in a highly competitive market by partnering with VMO Shop.
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Juice
A leading juice brand wanted to influence busy consumers during their daily shopping rituals to drive sales and prove campaign effectiveness in a highly competitive beverage market.
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Blue Ribbon
Streets Blue Ribbon wanted to generate awareness of their new 308-372 Calories Per Tub ice cream and demonstrate how the new range fits into a balanced lifestyle.
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The Bar Counter
The Bar Counter wanted to raise awareness and drive sales performance of their leading protein bar, sold in leading supermarkets, to active, health-conscious Aussies.
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Utility vehicles
A leading automotive brand wanted to make noise in a cluttered market, targeting active, adventurous Aussies whilst raising awareness and consideration to purchase of a newly released utility vehicle.
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Department store
A leading fashion retailer wanted to take advantage of the Christmas rush to drive consumers to local Clearance Sale outlets.
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Online betting
A new brand in the gambling category utilised the full breadth of the VMO On-the-go network to help launch the new online betting platform.
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Specsavers
Generating donations and awareness for The Fred Hollows Foundation in a unique way demonstrating the power of sight.
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Fast food
A QSR client was looking to drive awareness of the brand’s new lunchtime combo deals and drive footfall into restaurants.
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KFC
KFC wanted a way to identify and target high propensity customers to complement their existing OOH activity and prove effectiveness.
