Wrapping Up 2025.
From new solution launches, team successes, extraordinary events and epic campaigns, this year has been one for the books.
With 2026 just around the corner, we cannot wait to see what it has in store. For now, we’re rolling back the tape on another standout year of Outdoor Done Differently.
Our big milestones.
We started the year off strong launching our market-first programmatic outdoor solution.
Social Journeys
Then in September, we unboxed an impressive 4 x 4 x 4 metre LED Screen.
The Cube™
And to top it off, we’ve just recently hit a major milestone, growing our retail media network to…
530 locations
(That’s right, we’ve got our sights set on having the largest retail media footprint in Australia.)
Our people also had an outstanding year.
They didn’t just show up, they cleaned up, coming away with numerous award nominations and wins, 13 to be exact.
Our agency partners experienced many of our extraordinary events.
For the second year running, we brought together over 250 media industry professionals for the Ultimate Media Champion.
Breaking a sweat and uniting the industry one rep at a time.
We unveiled the next big thing in outdoor, The Cube™, to over 200 clients, who experienced all of its 4 x 4 x 4 metre glory firsthand.
We teamed up with our friends at Val Morgan Cinema and Val Morgan Digital to unleash brews, beats and big vibes with Val’s Grindhaus for our agency partners.
And we served up countless epic campaigns for our clients.
A few of our favourites…
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Tetley Tea: Spill the Tea
Tetley Tea were eager to connect with youthful audiences through pop culture. So, we teamed up with Val Morgan Digital to create a group solution utilising our retail network and a three pronged strategy across POPSUGAR. -
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Abbotts Bakery.
Abbott’s Bakery were looking to rise above the clutter of the bread aisle and drive awareness of their new high-protein, lower-carb bread ranges. The perfect solution? A nationwide sampling activation giving out entire loaves to gym-goers paired with a campaign across our retail network. -
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DoorDash in 3D.
After launching their new DASH platform, DoorDash were hungry for more - more presence with Kiwi audiences. We delivered by rolling out a campaign with 3D creatives across our retail and office media network. -
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Asahi Super Dry.
To connect with audiences that connect with their new global platform, Seek What is Unique, Asahi Super Dry came to us. The perfect solution? A first-of-its-kind campaign execution on The Cube™ with 3D Anamorphic creatives to raise the bar for immersive storytelling.
